Offer something useful

People look for useful information. Many people come to the net to seek informations to solve their problems, wheter it's about cooking, everyday living, knowledge base, programming, craft, trading, or else. Actually, internet was brought for information.

After they found your cozy information in your webpages, I believe visitors will give your webpages' credit, in whatsoever form (could be just information to their friend about your webpages -- that's a credit too). And they will return to visit your site again and again to find other informations.

Other websites will link to yours, because they like your informations and would like to share to their visitors. That will improve your popularity and pagerank.

So why don't you start to make a useful information in your pages?